OB Oren Ben-Brith Get in touch

AI Engineer · Fort Lauderdale, FL

I build AI agents with real money on the line.

Production LLM agents that quote, upsell, and sell for real businesses, and complete e-commerce stores stood up from nothing. Everything below is live. Click any link.

$100K/mo
business run on my agent
~4 hrs/day
manual ops eliminated
$25M ARR
DTC brand, AI roadmap owned
Customer ↔ AI agent, over SMS IN PRODUCTION
hey can i reorder my usual?

agent identifies the customer, pulls order history + live menu pricing. 7 tool calls max per message

Welcome back! Same program as last time comes to $450. Want me to send your secure payment link?
yes

"yes" only mints a pending_payment order + a pay link. Model-emitted URLs are stripped; the server appends the canonical link.

Done. Here's your checkout link. Your order confirms the moment payment clears.

a signed invoice.paid webhook is the only path that commits the order. Then fulfillment SMS fires

The agent never commits an order. A paid invoice does. That one design decision is why a client trusts it with their revenue.

Receipts, not claims

Shipped systems

What it does · what I owned · what it runs on. Numbers and live links on the right.

Fit4Life OS
Solo build · live client system

An operating system + customer-facing AI sales agent for a Miami medical practice doing ~$100K/month. Replaced a 13-tab spreadsheet and hours of daily manual texting. The agent (Anthropic tool-calling) handles reorders, pricing, order status, and referrals over SMS; a human-takeover inbox with per-thread CRM context catches everything else.

Inside the OS: an assistant with read and write tools across the whole system. Every write is proposed, and executes only after explicit operator confirmation. Evals run on a curated golden-conversation set, not volume. Payment→fulfillment proven end-to-end on prod: real card charge → order paid → fulfillment SMS delivered.

Next.js 16 · TypeScript · Neon Postgres · Upstash Redis · Twilio · Clover · Anthropic API · Vitest (32 tests) + CI

Client revenue~$100K/mo
Manual ops removed~4 hrs/day
Order commit pathwebhook-only
PNB Vintage
Zero-to-live Shopify store

A complete store for a ~$1M/year one-of-one luxury resale brand (42K+ Instagram): custom theme ported from an approved prototype, metafield data model, 31 automated collections with a sold-vanish rule, payments onboarding, and a pre-checkout policy gate that records acceptance on the order itself. Chargeback armor that replaced a paid app.

Feeding it: an idempotent Python import pipeline (22 unit tests, run manifests) that turns a messy human spreadsheet + Drive folders into a clean catalog. Immutable archive-number identity, staged media normalization, and publish gates that refuse any product missing photos, condition, or location. Full-sheet imports run at 0 errors.

Shopify · Liquid · Python · Google Sheets/Drive APIs · Playwright-verified checkout

Brand revenue~$1M/yr
Automated collections31
Import error rate0
Willow's Lab
3 storefronts in a day, AI-built + machine-verified

Three complete, visually distinct storefront directions: 21 pages, a 10-step bespoke-request wizard, real catalog data, PDPs aware of three fulfillment classes. Designed, built, and deployed in one day with a two-model pipeline: Claude plans and verifies, Codex implements, with adversarial plan review to an explicit APPROVED verdict before any code.

Because a manual spot-check once let a visual defect through, the pipeline includes an automated bounding-box overlap scanner across all 21 pages × 3 viewports. AI-generated storefronts only count when a machine, not a vibe, says they're right.

Claude + Codex cross-model pipeline · automated layout QA · self-contained builds

Pages shipped21
Design directions3
Build time1 day

Also shipped & live

MyOrlyn

Patient-to-clinic matching platform (own venture): 60-second assessment, warm/cold lead routing, hourly auto-match jobs, EHR webhook integration.

myorlyn.com

Novarel Studio

AI livestream-clipping SaaS: agent workflows for video segmentation, captioning, and multi-platform short-form distribution.

novarelstudio.com

One Haus Development

Marketing site + self-serve content admin for a construction firm. Handed off to run entirely on the client's own accounts.

onehausdev.com

Process

How I work

The workflow is itself an AI system I engineer.

Models argue before code exists

Claude plans and verifies; Codex implements. Plans go through adversarial cross-model review, revised and resubmitted until an explicit APPROVED verdict, before a line of code is written.

The model is never the last word

I've run five parallel adversarial agents auditing my own security posture, then hand-verified every finding against the code and threw out the ones that didn't survive. Knowing when a model is wrong is the job.

Evals over vibes

Curated golden-set conversations gate the sales agent. A bounding-box scanner gates the storefronts. A paid webhook gates the money. Every claim gets a deterministic check.

Track record

Career

Full detail on LinkedIn.

Last Mile — Founder, AI solutions consultancy (Fit4Life, PNB Vintage, and more)
2026 —
CloneOps.ai — Solutions Engineer: production AI agents, MCP architecture, custom Skills
2026 —
King of Christmas — Director of E-commerce & AI: $25M ARR DTC brand; cut infra costs 90%
2024 – 2026
Rep AI — PM, AI Automation: conversational shopping assistant for Shopify; $1M+ ARR uplift
2023 – 2024
Cymbio — Analytics Engineer (acquired by PayPal): catalog QA automation for 20+ enterprise brands
2020 – 2023